Clean Girl Aesthetic: What Does It Mean?

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By Chloe Emberton The Fifth Agency While shopping, scrolling through social media or talking to a friend, the term “clean girl aesthetic” has become seemingly inescapable. The phrase, originally coined in 2022, has evolved into a trademark of style. It can be found in the captions of Instagram and TikTok posts, or even in the form of a hashtag on Twitter. There is meaning behind the trendy term but also much discrepancy behind what exactly this term encompasses. The phrase “clean girl aes
By Chloe Emberton The Fifth Agency While shopping, scrolling through social media or talking to a friend, the term “clean girl aesthetic” has become seemingly inescapable. The phrase, originally coined in 2022, has evolved into a trademark of style. It can be found in the captions of Instagram and TikTok posts, or even in the form of a hashtag on Twitter. There is meaning behind the trendy term but also much discrepancy behind what exactly this term encompasses. The phrase “clean girl aes