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In a departure from the traditional fitness brands, Pure Gym put its trust in corporate uniform provider Jermyn Street Design (jSD) to completely reinvent its fitness wear for staff.

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PureGym on X: Have you heard? We had SO much interest in our Women's Weightlifting Workshops for International Women's Day that we've decided to continue with running them until the end of

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Reinventing fitness wear for Pure Gym, Pure Gym, fitness

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