KKW's shapewear brand, Kimono, has near-perfect launch timing

The shapewear industry has been poised for disruption.

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Kim Kardashian West Will Relaunch Kimono Under a New Name

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Kim Kardashian announces her new shapewear line called Kimono

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Kim Kardashian West changes name of shapewear line after

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Kim Kardashian Changes Shapewear Line From Kimono To SKIMS - theJasmineBRAND

Following Kimono backlash, Kim Kardashian changes name of her shapewear line – New York Daily News

Kim Kardashian West Launches 'Kimono', A New, Inclusive Shapewear Line For Every Body - Grazia

Kim Kardashian Responded To The Kimono Shapewear Backlash

Kim Kardashian Finally Changed Kimono to a Less Problematic NameHelloGiggles