Hanes undies gets a colorful redesign to win over Gen Z

$ 8.99

4.8 (796) In stock

Hanes is known for its classic whites. Can its colorful new Hanes Originals line sell the brand to a new generation? For more than a century, Hanes has supplied Americans with reliable—albeit, slightly boring—underwear. But as Gen Z starts to buy their own bralettes and briefs in the aisles of Target and Walmart, Hanes is […]

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Hanes new Hanes Originals line of underwear is designed for Gen Z

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Buy Hanes Girls' and Toddler Underwear, Cotton Knit Tagless Brief, Hipster, and Bikini Panties, Multipack (Colors May Vary) and other Panties at

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